Space Coast Credit Union Melbourne Florida – Founded in 1951 with seven charter members, Space Coast Credit Union operates in 29 counties and has more than 50 branches covering the East Coast of Florida.
Space Coast Credit Union (SCCU) collaborated to reorganize, redesign and rebuild its publicly accessible marketing website. The existing SCCU.com website was built on a very old version of Kentico and did not necessarily follow Kentico development best practices. As a result, the day-to-day management of websites was very tedious, and developers were often required to perform the simple task of updating content.
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The primary goal of the website redesign was to create a platform that would allow SCCU’s marketing team to provide credit union members with up-to-date content, including interest rate information, decision-making tools and the ability to solve common banking problems . It was to make. Lost or stolen credit card or finding your nearest branch.
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We designed and developed a new website that included flexible “generic content templates” that SCCU could use for content for which it did not have its own site templates. This flexibility has made it easy for content authors to create pages without the help of a developer.
As a result of this newly designed website, SCCU now has full control over all content on the website, and its implementation appears simple, straightforward, yet powerful, and content can be easily updated. Now it looks like it. Layout and workflow are also structured to streamline the process of creating and publishing content.
I choose business partners based on their core values, and he is a perfect fit for us in terms of their professionalism, attention to detail, promptness, flexibility, and passion for their work. They were distinguished by honesty and pride in their work. They truly believe in proactive communication and transparency. All these things are what we represent and I saw them in her. Laura Richard SVP Marketing, Space Coast Credit Union MELBOURNE, Fla. – Space Coast Credit Union is expanding its network of 56 branches and plans to open three more in 2013. The first branch opened in January of this year at 2750 9th Street SW in Vero Beach, Florida. Corner of Oslo Street and 27
In addition, the credit union announced relocations in Doral, Vero Beach, Ryanwood and Port Street. John. This expansion and relocation is part of an industry-wide strategy to improve member comfort.
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“SCCU understands that our members are busy and we value their time,” said Heather Hickman, SCCU vice president of retail store management. “We want to offer our services to our members in convenient locations for banking, such as on the way home from work or while they are shopping.”
SCCU’s new Oslo branch, which opened in 2013, celebrated its grand opening with a ribbon-cutting ceremony on Thursday, February 7, and highlighted special gifts and promotions throughout the week. This brings us to three locations serving the Vero Beach area.
On January 22, Doral moved to 9735 NW 41st Street, Doral, FL. A grand opening week was also held from 4 to 8 February. Additionally, SCCU’s Vero Beach Ryanwood location will move to 6600 20th this spring.
February 19 at Plantation Plaza, St. in Vero Beach, Florida. The Plantation Plaza branch will celebrate its grand opening week from March 11 to 15 with various promotions and giveaways for members and non-members. The latest move to take place later this spring is the Port Street branch. John plans to move to an independent location outside the United States. 1.
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The credit union’s Viera branch will be located near the corner of Stadium Parkway and Viera Boulevard and is scheduled to open in early summer. SCCU will have two branches serving the Viera community, including the Bay Tree branch near its headquarters building on Wickham Road. The Miami Springs location will open in late summer or early fall and will be SCCU’s seventh location in the region.
In addition to our branch network, SCCU also offers our members convenient access to accounts with over 100 ATMs, online banking, and most recently, mobile banking.
Space Coast Credit Union was founded in 1951 and is headquartered in Melbourne, Florida. The Credit Union serves more than 376,000 members with more than $3 billion in assets through a network of 57 branches and more than 100 ATMs throughout Florida and the SCCU.com website. Space Coast Credit Union is open for membership to anyone who lives or works in a Florida county. Locations can be found at SCCU.com/locations. Space Coast Credit Union significantly expanded its footprint in 2009 by merging with Eastern Florida Financial Credit Union, expanding its membership to 14 counties covering Florida’s East Coast, from Flagler County to Miami-Dade County.
Including mergers, Space Coast has 13.6 million potential contactable members, ranking No. 7 on the list of CUs with the most potential members in the market, based on Q3 2016 call reports.
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Carmen Tapanes, director of retail services for the Miami-Dade region, told CU Journal that the Space Coast rental community is not necessarily looking to expand its membership field through a merger with Eastern Florida Financial CU. .
“It was more of a byproduct of the merger,” she says. “We decided to collaborate with EFFCU because of the opportunity to increase production and reduce dependence on the economic conditions of different counties.”
Tapanes noted that Miami-Dade is the seventh most populous county in the United States. She said Space Coast CU doesn’t see its entire population of more than 6 million people as an “opportunity.” Instead, the credit union claimed that it sees its existing members and the immediate communities that it serves within its branches as a potential source of production expansion.
SCCU has no goal of “increasing membership,” Tapanes said. “We are careful not to let our focus on new member acquisition distract us from our mission to provide value to existing member owners,” she said. “Instead of focusing on growth goals on the balance sheet, we believe that growth occurs as a result of serving our members.”
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Tapanes said that when setting goals, management evaluates production potential and CU’s ability to manage production growth. It tracks member participation and measures a member’s active engagement with the credit union, including services such as online and mobile banking, direct deposit, and card usage.
“We believe there is an exciting opportunity to leverage our extensive branch network to attract increased deposits by our merchant members by offering a competitive, free merchant account and a fast, convenient experience. believe.”
Marketing strategies differ by region and product, Tapanes continued. In SCCU’s northern market, CU enjoys high brand recognition and market share, with a focus on retention. In densely populated Broward and Miami-Dade counties, the Space Coast CU brand is still “relatively unknown.” The aim is to grow brand awareness “incrementally” with the “Members’ Watchdog” brand as a key point of differentiation.
“Brand awareness is achieved through reach and frequency, so southern brands use more mass media to fill the top of the sales funnel, while northern brands focus more on digital media and as much of the buying process as possible. We focus on engaging our members early MELBOURNE, FL (April 8, 2015) – Space Coast Credit Union (SCCU) Announces New West Miramar Branch Grand Opening 15900 Miramar Pkwy, Miramar, FL 33027 We celebrated the grand opening. Our long-time members come from the neighborhood and go a long way to celebrate the opening of the new branch with SCCU employees from the old Miramar branch.
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The grand opening of the new department was held from March 9 to 13, with a ribbon cutting held on Wednesday, March 11.
. In addition, new members who open a checking account or car loan at SCCU in April will receive special incentives to encourage area residents to visit the new branch.
The new, more convenient location has a full service lobby with a safe deposit box. Members have access to our full portfolio of financial services in the lobby, Monday to Thursday from 9am to 4pm and Friday from 9am to 6pm. Members enjoy the speed and convenience of our drive-thru service Monday through Thursday from 7:30 a.m. to 5:30 p.m., Friday from 7:30 a.m. to 6:00 p.m., and Saturday from 9 a.m. to 1 p.m. You can have fun too.
“We have served our loyal West Miramar members for over 17 years and are excited to now offer them a more convenient location with additional services such as a safe deposit box,” said Vice President of Retail Services. says Chris Matthews. “As our member watchdogs, we are always looking for ways to save our members time and money. Since opening our branch, we have added over 300 new members.”
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SCCU is constantly evaluating its branch network as part of its ongoing efforts to further improve member convenience, and plans for 2015 include further relocations and new branch openings. SCCU also provides members with instant 24/7 access to their accounts through ATMs, shared service locations, online banking and mobile banking.
SCCU’s commitment to convenience and speed of service is clearly demonstrated by Express Sales.
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